{"id":71,"date":"2023-11-07T14:49:29","date_gmt":"2023-11-07T14:49:29","guid":{"rendered":"https:\/\/www.blackdog.consulting\/?page_id=71"},"modified":"2024-02-24T19:06:53","modified_gmt":"2024-02-24T19:06:53","slug":"estrategia-de-contenidos-de-marketing-b2b","status":"publish","type":"page","link":"https:\/\/www.blackdog.consulting\/en\/estrategia-de-contenidos-de-marketing-b2b\/","title":{"rendered":"BD Servicios RRPP"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"71\" class=\"elementor elementor-71\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3aadc7f5 e-con-full e-flex e-con e-parent\" data-id=\"3aadc7f5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d464dc6 elementor-widget elementor-widget-text-editor\" data-id=\"4d464dc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<h4><strong>Servicios de relaci\u00f3n con medios y creaci\u00f3n de contenidos<\/strong><\/h4>\n<p class=\"wp-block-paragraph\"><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-90881c1 e-con-full e-flex e-con e-parent\" data-id=\"90881c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c06fe8a elementor-widget elementor-widget-text-editor\" data-id=\"c06fe8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Personalized Outreach Strategies<\/strong><\/p>\n<p>Desarrollamos estrategias de comunicaci\u00f3n que van m\u00e1s all\u00e1 de los comunicados de prensa est\u00e1ndar. Personalizamos el enfoque para cada medio, asegur\u00e1ndonos de que tu mensaje resuene con las audiencias correctas.<br \/><br \/><\/p>\n<p><strong>Building Lasting Relationships<\/strong><\/p>\n<p>We establish and maintain strong relationships with journalists, editors and producers. This network of contacts allows us to place your stories effectively and take advantage of unique coverage opportunities.<\/p>\n<p><strong><br \/>Media Content Creation<\/strong><\/p>\n<p>From content tailored to press releases, op-eds and exclusive interviews, we create the type of content media outlets want to share. This proactive approach guarantees positive and valuable coverage. We also develop branded content adapted to different formats to achieve as native a look as possible.<\/p>\n<p><strong><br \/>Monitoring and Continuous Adaptation<\/strong><\/p>\n<p>We constantly monitor media trends and adjust our strategies accordingly. Adaptability is key in an ever-changing media environment, and we ensure your brand is always at the forefront.<\/p>\n<p><strong><br \/>Spokesperson training and visibility plan<\/strong><\/p>\n<p>We offer customized training programs for spokespersons to communicate effectively in interviews and events. Additionally, we create strategies to highlight them as experts in their fields, ensuring they have a presence in the media, social networks and key events.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53048db elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"53048db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9608115 e-con-full e-flex e-con e-parent\" data-id=\"9608115\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1d77a9 elementor-widget elementor-widget-text-editor\" data-id=\"c1d77a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<h5><strong>Benefits of Our Approach<\/strong><\/h5>\n<p class=\"wp-block-paragraph\"><strong>Cobertura Estrat\u00e9gica:<\/strong> We strategically place your stories in the most relevant media for your industry, maximizing the visibility and credibility of your brand.<\/p>\n<p><strong>Reputaci\u00f3n Reforzada:<\/strong> By building authentic relationships with the media, you not only gain coverage, but you also strengthen the reputation of your brand and spokespeople over time.<\/p>\n<p><strong>Impacto Medible:<\/strong> Our results-oriented approach translates into measurable impact in terms of reach, ad value and engagement.<\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0baa987 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"0baa987\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-674f799 e-con-full e-flex e-con e-parent\" data-id=\"674f799\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d092356 elementor-widget elementor-widget-text-editor\" data-id=\"d092356\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<h5><strong>Servicios de Creaci\u00f3n de Contenidos de marketing<\/strong><\/h5>\n<p class=\"wp-block-paragraph\">Para conseguir tus objetivos de comunicaci\u00f3n en Espa\u00f1a y Latinoamerica, no se trata solo de localizar contenidos corporativos; se trata de crear una estrategia de contenido desde cero y producir contenido convincente. En <em>Blackdog<\/em>, destacamos en el desarrollo de estrategias de contenido y producci\u00f3n de contenido que resuenan con tu p\u00fablico objetivo en los mercados de habla hispana.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><\/p>\n<p><\/p>\n<h5><em><strong>Why choose Blackdog for your Content Strategy and Content Production needs?<\/strong>\u00a0<\/em><\/h5>\n<p class=\"wp-block-paragraph\"><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><\/p>\n<p><\/p>\n<ul>\n<li><strong>Comprensi\u00f3n Profunda de los Mercados de Habla Hispana: <\/strong>Nuestro equipo de copy writers y dise\u00f1adores comprende las complejidades del mundo de habla hispana. Creamos estrategias de contenido que van m\u00e1s all\u00e1 de la traducci\u00f3n, asegurando que se alineen con la cultura local.<br \/><br \/><\/li>\n<li><strong>Estrategias de Contenido a Medida:<\/strong> We collaborate closely with your marketing teams to create content strategies that consider tone, idiomatic expressions and culturally relevant references, effectively connecting with your Spanish-speaking audience.\u00a0<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eca8bd6 e-con-full e-flex e-con e-parent\" data-id=\"eca8bd6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-413d7b3 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"413d7b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9471645 elementor-widget elementor-widget-text-editor\" data-id=\"9471645\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<h5><strong>Comprehensive Content Services<\/strong><\/h5>\n<p class=\"wp-block-paragraph\"><strong>Nuestros servicios incluyen:<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><strong>Estrategia de Contenido del Sitio Web:<\/strong> We develop content strategies that not only translate, but also culturally adapt to your website, ensuring maximum engagement and conversion rates.\u00a0\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><strong>Estrategia de Contenido de Blogs:<\/strong> Engage your audience with blog posts designed specifically for Spanish-speaking markets, aligning with their interests and preferences.\u00a0\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><strong>Materiales de marketing:<\/strong> Creamos materiales de marketing como cat\u00e1logos o presentaciones comerciales que se adaptan a las necesidades de tus mercados objetivos.\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p class=\"wp-block-paragraph\"><strong>Contenido para Campa\u00f1as Digitales:<\/strong> Desarrollamos contenido para campa\u00f1as digitales, como emailings y landing pages para maximizar el impacto de tus estrategias de marketing.\u00a0<\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Servicios de relaci\u00f3n con medios y creaci\u00f3n de contenidos Estrategias de Outreach Personalizadas Desarrollamos estrategias de comunicaci\u00f3n que van m\u00e1s all\u00e1 de los comunicados de prensa est\u00e1ndar. Personalizamos el enfoque para cada medio, asegur\u00e1ndonos de que tu mensaje resuene con las audiencias correctas. Construcci\u00f3n de Relaciones Duraderas Establecemos y mantenemos relaciones s\u00f3lidas con periodistas, editores [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"\u00a9 2023 Blackdog Consulting S.L.U. All rights reserved \r\n\r\nNIF: B88233341 - Registro Mercantil de Madrid - Tomo 38447 - Folio 1 - Secci\u00f3n 8 - Hoja M-683896 - Inscripci\u00f3n 1"},"class_list":["post-71","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BD Servicios RRPP - Blackdog Consulting<\/title>\n<meta name=\"description\" content=\"Si necesitas un equipo profesional en estrategias de contenidos y gesti\u00f3n de redes sociales, es Blackdog Consulting.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.blackdog.consulting\/en\/estrategia-de-contenidos-de-marketing-b2b\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BD Servicios RRPP - Blackdog Consulting\" \/>\n<meta property=\"og:description\" content=\"Si necesitas un equipo profesional en estrategias de contenidos y gesti\u00f3n de redes sociales, es Blackdog Consulting.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.blackdog.consulting\/en\/estrategia-de-contenidos-de-marketing-b2b\/\" \/>\n<meta property=\"og:site_name\" content=\"Blackdog Consulting\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-24T19:06:53+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/estrategia-de-contenidos-de-marketing-b2b\\\/\",\"url\":\"https:\\\/\\\/www.blackdog.consulting\\\/estrategia-de-contenidos-de-marketing-b2b\\\/\",\"name\":\"BD Servicios RRPP - Blackdog Consulting\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/#website\"},\"datePublished\":\"2023-11-07T14:49:29+00:00\",\"dateModified\":\"2024-02-24T19:06:53+00:00\",\"description\":\"Si necesitas un equipo profesional en estrategias de contenidos y gesti\u00f3n de redes sociales, es Blackdog Consulting.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/estrategia-de-contenidos-de-marketing-b2b\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.blackdog.consulting\\\/estrategia-de-contenidos-de-marketing-b2b\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/estrategia-de-contenidos-de-marketing-b2b\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.blackdog.consulting\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BD Servicios RRPP\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/#website\",\"url\":\"https:\\\/\\\/www.blackdog.consulting\\\/\",\"name\":\"Blackdog Consulting\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.blackdog.consulting\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/#organization\",\"name\":\"Blackdog Consulting\",\"url\":\"https:\\\/\\\/www.blackdog.consulting\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.blackdog.consulting\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/cropped-blackdogconsultinglogo-1-scaled-1.jpeg\",\"contentUrl\":\"https:\\\/\\\/www.blackdog.consulting\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/cropped-blackdogconsultinglogo-1-scaled-1.jpeg\",\"width\":2560,\"height\":418,\"caption\":\"Blackdog Consulting\"},\"image\":{\"@id\":\"https:\\\/\\\/www.blackdog.consulting\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BD Servicios RRPP - Blackdog Consulting","description":"Si necesitas un equipo profesional en estrategias de contenidos y gesti\u00f3n de redes sociales, es Blackdog Consulting.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.blackdog.consulting\/en\/estrategia-de-contenidos-de-marketing-b2b\/","og_locale":"en_US","og_type":"article","og_title":"BD Servicios RRPP - Blackdog Consulting","og_description":"Si necesitas un equipo profesional en estrategias de contenidos y gesti\u00f3n de redes sociales, es Blackdog Consulting.","og_url":"https:\/\/www.blackdog.consulting\/en\/estrategia-de-contenidos-de-marketing-b2b\/","og_site_name":"Blackdog Consulting","article_modified_time":"2024-02-24T19:06:53+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.blackdog.consulting\/estrategia-de-contenidos-de-marketing-b2b\/","url":"https:\/\/www.blackdog.consulting\/estrategia-de-contenidos-de-marketing-b2b\/","name":"BD Servicios RRPP - Blackdog Consulting","isPartOf":{"@id":"https:\/\/www.blackdog.consulting\/#website"},"datePublished":"2023-11-07T14:49:29+00:00","dateModified":"2024-02-24T19:06:53+00:00","description":"Si necesitas un equipo profesional en estrategias de contenidos y gesti\u00f3n de redes sociales, es Blackdog Consulting.","breadcrumb":{"@id":"https:\/\/www.blackdog.consulting\/estrategia-de-contenidos-de-marketing-b2b\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.blackdog.consulting\/estrategia-de-contenidos-de-marketing-b2b\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.blackdog.consulting\/estrategia-de-contenidos-de-marketing-b2b\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.blackdog.consulting\/"},{"@type":"ListItem","position":2,"name":"BD Servicios RRPP"}]},{"@type":"WebSite","@id":"https:\/\/www.blackdog.consulting\/#website","url":"https:\/\/www.blackdog.consulting\/","name":"Blackdog Consulting","description":"","publisher":{"@id":"https:\/\/www.blackdog.consulting\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.blackdog.consulting\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.blackdog.consulting\/#organization","name":"Blackdog Consulting","url":"https:\/\/www.blackdog.consulting\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.blackdog.consulting\/#\/schema\/logo\/image\/","url":"https:\/\/www.blackdog.consulting\/wp-content\/uploads\/2023\/09\/cropped-blackdogconsultinglogo-1-scaled-1.jpeg","contentUrl":"https:\/\/www.blackdog.consulting\/wp-content\/uploads\/2023\/09\/cropped-blackdogconsultinglogo-1-scaled-1.jpeg","width":2560,"height":418,"caption":"Blackdog Consulting"},"image":{"@id":"https:\/\/www.blackdog.consulting\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/pages\/71","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/comments?post=71"}],"version-history":[{"count":25,"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/pages\/71\/revisions"}],"predecessor-version":[{"id":399,"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/pages\/71\/revisions\/399"}],"wp:attachment":[{"href":"https:\/\/www.blackdog.consulting\/en\/wp-json\/wp\/v2\/media?parent=71"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}